Best And Worst Identities of 2009

Brandnew, one of the best brand identity websites around has a great roundup of the best and worst identities of 2009. There are some great examples of both good and bad identities like the above beautiful Paul Rand designed Yale logo (on the left) that was dumped for the new version (on the right) and surprisingly enough the re-brand for Aol. pulled in the top spot of best identity of 09!


Chermayeff & Geismar

Pan Am Ads Chermayeff & Geismar

Check out some amazing work from the historic design studio Chermayeff & Geismar. With logos such as the Mobile, Chase, and Barneys, you know you will not be disappointed. Some of my favorite work is their Pan Am campaigns posted above.

Check out Chermayeff & Geismar here.

Logos Of The Year


I was just checking out The Brilliance and got linked to a site called Brand New who had a pretty solid roundup of logos from 2008. It’s cool to see the details that went into some of the good re-designs, as well as the crap like the new Pepsi logo above… Where’s the Obama logo? Or did that come out in 07?

Check out Brand New’s logo roundup here.